Three colorful boxes of Flat Matzo Mini, each with different flavor packaging, on a dark background.
Close-up of a sign with the word 'FLAT' in large yellow letters on a black background.

Brand Creation

Task:  
Positioning Kosher products for the next generation to take on the high holidays, Flat uses bright, bold colors and geometric patterns to freshen up the kosher asile! 

Challenge:  
To Update this bright fun brand to stay fresh and upto date. Its important to create a design that can transform without reinventing the wheel.

Deliverables:  
Brand Identity | Packaging Design | Illustration

Overhead view of a colorful table with various foods including bowls of soup, a plate of chips, a plate of food with symbols, a bowl of eggs, and a package labeled 'Flat Matzo Unsalted'; two hands are reaching for the food.
Colorful boxed egg matzo with geometric patterns and bold text on the packaging, placed on an orange background.
Packaging of Flat Matzo Unalted Egg Matzo with bold colorful design and text.
Can of Flat Matzo Ball Soup in chicken broth with colorful label design.
Two colorful boxes of Flat Matzo, one small cinnamon sugar flavor and one larger salted flavor, set against an orange background.